Sportkompas

Agency
Studio Dott.
Client
SportaMundi vzw (met de steun van Sport Vlaanderen)

Movement and sports contribute strongly to the welfare of children. Often children and parents aren’t aware of the offers in the neighbourhood or don’t know which sport would fit them.

When child- ren choose the right sports, they will have more fun and will hold on to it for a longer time. According to scientifically justified algorithms, SportKompas can choose the right sports at a young age (between8 and 10 years old). Two sets were developed: I do and I like, where the preference and physical aptitude of the child are determined. The result is a suggestion of several sports. Test sessions are organized by cities and communities who want to commit to a sustainable sport policy, together with several primary schools. During the development of SportKompas there was often an alignment with the various involved actors. The SportKompas experience has to be fun, stimulating, and not stigmatizing for the partici- pating children, in this way they get enthusiastic about sport.

Sportkompas © Studio Dott
Sportkompas © Studio Dott

The project was perceived as total experience, with storytelling, where every child is important. Animations were developed, starring the figure Sporti. These ensure the movements that are communicated in an abstract way, but also in a recognizable way without using a difficult language. The easier the app seems, the more difficult the algorithms are. SportKompas is thus the result of years of PhD research at the University of Ghent, in collaboration with College of Arnhem and Nijmegen. Also, with the development of the interfaces, researchers were involved. A smartphone application (with instructions) was developed to guide the tests, to make sure the test administration passed correctly and consistently. In the end, each child gets a list with recom- mended sports together with some information for their parents. A digital platform brings all the infor- mation together, which is a treasure of information. In this way teachers can adjust their classes to the diversity of their class.