The sleeping cells can be rented or offered to festival-goers and organisers, occasional users such as event and competition organisers, groups and aid workers (natural disasters, housing for homeless people and refugees).
The cells are simple and compact and can be piled up for transport, so as to contain a minimum of air. Unlike a tent, you can even place these simply on the hard ground. This limits the surface area needed and makes it possible to camp even on paved surfaces, not only on grassland.
Manufacturing is done entirely in Belgium, mainly in sheltered workshops. B-AND-BEE came about with a social objective: create more work for the participants, sheltered workshops and their affiliated non-profits. The production, operation and recovery of the hotel create extra jobs for people from disadvantaged backgrounds. The components are made of sustainable materials.